Color Palette Generator

Generate beautiful color palettes for any design project

Mood / Brand Personality*

Palette Type

Base / Brand Color (optional)

About This Tool

Our Color Palette Generator creates harmonious, professionally balanced color palettes for any brand, website, app, or design project. Every palette comes with hex codes, RGB values, and usage guidance — showing you exactly which colors to use for backgrounds, primary actions, text, and accents.

How to Use the Color Palette Generator

1Describe the mood or brand personality you're designing for.
2Choose a palette type (brand UI, complementary, triadic, etc.).
3Optionally provide a base or brand color to build the palette from.
4Click Generate Color Palette to receive a complete palette with usage guidance.

Frequently Asked Questions

How many colors should a brand palette have?

A complete brand palette has 5–8 colors: 1 primary brand color, 1–2 secondary colors, 1 accent/call-to-action color, a neutral (light background), a dark neutral (text), and optionally success/warning/error semantic colors for UI. The 60-30-10 rule: 60% neutral, 30% primary, 10% accent.

What is a complementary color palette?

Complementary colors sit opposite each other on the color wheel — blue and orange, red and green, purple and yellow. This creates high contrast and visual energy. Use one color as dominant and the other sparingly as an accent. Complementary palettes are popular for call-to-action buttons and hero sections.

What is an analogous color palette?

Analogous colors sit adjacent on the color wheel — blue, blue-green, and green for example. They create a harmonious, cohesive feel and are easy on the eye. Analogous palettes work brilliantly for calm, professional, or nature-inspired brands.

What is a monochromatic palette?

A monochromatic palette uses varying tints (lighter), shades (darker), and tones (grayer) of a single hue. It creates sophisticated, unified designs and is the easiest palette to use consistently. Popular for minimalist brands, luxury products, and tech companies.

Looking for your next online community?

Browse thousands of Discord servers, Slack workspaces, Telegram groups, and more on OpenCommunity.

Browse Communities